Agents, Mortgage Pros and Small Business Owners are still working.

We surveyed our users to learn what everyone is doing during the quarantine to maintain their businesses.

The #1 answer is: sending Texts and Emails

But it’s FAR from business as usual.

The content and tone of the communication is new. Based on the new normal we are living in now, the communication sent just a few months ago would not work today.

The message today is surrounded by empathy and support for what we are all going through (together).

At first glance it may seem impossible to stay engaged with your database during this time, but the truth is, it’s more important than ever.

Sending out a text to your close contacts (not a blast to your entire database) letting them know you’re thinking of them and wishing that they are safe, healthy and sane is a nice way to show you care and want to keep in touch.

Sending an email to your entire database with tips on how to organize their home, or activities to do with kids at home, or best practices for working from home shows that you understand what they’re going through (because you’re going through the same thing) and you are a trusted advisor should they need any help.

The message here is “it’s ok to engage” during the quarantine.

And by all means, please don’t ghost your contacts.

Other activities our users shared that they’re doing during the quarantine are:

  • Working on client needs
  • Creating content
  • Segmenting their database
  • Making sure all contacts are in one place
  • Take care of their kids
  • Going stir crazy!! 😊

Even though we may feel helpless, frustrated or overwhelmed with this temporary normal, it doesn’t mean we can’t maintain our businesses.

It doesn’t mean our contacts don’t want to hear from us.

It doesn’t mean we can stop now and wish that our businesses will snap back when the quarantine is lifted.

It means we adjust. We find new ways to work on our businesses, new ways to engage with our contacts and new ways to stay focused and motivated.

There’s plenty to do, you just need to decide where you want your business to be in the next few months and then take action now.

Sending lots of well wishes for success, healthy and happiness to all.

Thank you for being the best part of LionDesk.