We talk a lot about how important texting is, but are you aware of all of the texting features you can utilize within LionDesk? In this post, we explore some of the most powerful texting features and benefits. Check them out!
Did you know…
1. Texting has the highest open rate at 98%
When’s the last time you saw an email open rate at 98%? These incredible results are exclusive to texting. Additionally:
- 75% of consumers are OK with receiving SMS messages from people (after they’ve opted in)
- SMS messages have a whopping 98% open rate
- Text messages have a 209% higher response rate than phone, email, or Facebook
- 90% of SMS messages are read within 3 minutes
See more stats and info about text message marketing on our blog post, Get Higher Open and Response Rates with Text Message Marketing.
2. You can use texting short codes to easily generate leads
Are you aware that LionDesk has a Text-2-Sell Short Code option?
Text-2-Sell is a great way to easily generate leads through online and offline efforts including sign riders, prints ads, and more.
As soon a someone texts a code to your LionDesk custom number, it will capture the name and phone of the contact and create a new contact record in LionDesk. The contact record will also include a tag with the code for a quick database search.
Note: This requires a Custom LionDesk Number (available in Pro+, Elite, or can be purchased ad hoc with Starter)
3. You can send a personalized text to a group with the click of a button
Mass marketing is important. It helps you scale your business to reach out to a segmented audience with a similar message at once, but it’s extremely important to personalize messages as well. Just because it’s personalized, it doesn’t mean you can’t do it in bulk!
LionDesk has pre-made templates that you can select from or you can create your own!
4. Texting can and should be part of your email drip campaigns
Drip Campaigns are a great way to communicate with incoming leads, stay top-of-mind with your database throughout the year and more.
Chances are you’re already using Drip Campaigns for your emails, but did you know that you can use Texting as part of Drip Campaigns as well?
5. “Gabby” is an AI assistant who qualifies and nurtures your leads via text
Lead Assist, or as we call her, “Gabby,” is AI technology that qualifies leads for you. So while you are busy showing homes, Lead Assist is still working your leads.
Lead Assist acts as your assistant and texts the lead for you, asking questions such as desired location, number of bedrooms, number of bathrooms, etc. Once Lead Assist has qualified a lead, it will assign you a task to call the contact. You will see all the information in the contact profile, so you can continue from where Lead Assist left off.
BONUS: You can send videos via text for an even higher response rate
We already know that text messages has a 98% open rate, but how can you best take advantage of that open rate and truly engage with your audience? By using, video, of course!
Video is the #1 way to personally connect with your contacts to scale, and with LionDesk you already have all the tools you need to be able to do this!
Need inspiration? Read our blog post to learn how to Increase Responses From Your Contacts with Video
Don’t Have LionDesk?
There’s no better time to start than now. Sign up for LionDesk with Texting today!