If you want to become more successful as a real estate agent, you must strive to consistently brush up on your business practices no matter how long you’ve been working in the industry.

We encourage you to watch the video below to learn the 3 easy tips Real Estate Agent Harley Cooper shares!

Here are 3 tips to help you advance your career.

1. Thatch your database

First, tag every lead with a source will give you valuable insight into your best lead sources and can help determine how you contact them. 

Second, make sure you organize your database by contact type. Knowing who your contacts are makes marketing to them a lot easier. Buyer, seller, sphere, past client, referral, etc.

2. Systematically qualify new leads

Lead qualification is a systematic process to evaluate whether prospects are able, ready, and willing to buy. Only after you’ve qualified someone can you really know how much time and effort is needed to invest in each prospect.

PRO TIP: Asking the right questions is truly one of the top tips that every real estate agent needs to do to connect with leads.

3. Systematically follow up with qualified leads until they are ready to sell or buy

Following up with prospects is one of the most important traits of a successful agent. Remember how you follow up with your prospects whether it’s through text, email, or phone calls (or even better, all three) will partly be determined by your specific target market, and how they like to be communicated.

Bonus Tip

Great agents work tirelessly to find top ways to generate new leads and retain their previous clients. They learn about new technology and find ways to incorporate it into their daily business practices.

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